Black Lives Matter is creating an art and merch platform, called the BLM Arts+Culture platform, according to the Hollywood Reporter. The initiative launches today, and it will include an e-commerce destination, as well as capsule collections and pop-ups with emerging and established African-American creators.
Patrisse Cullors, Black Lives Matter leader, talked about the platform’s launch, which will give 100 percent of proceeds toward the movement and local BLM chapters.
“Black Lives Matter Arts+Culture uplifts artists who are staging cultural interventions and changing the world through their work,” Cullors told the Hollywood Reporter. “I curated this group of artists because their work is critical to transforming the way we relate to the world and to ourselves.”
Black Lives Matter was founded in 2013 by Cullors, Alicia Garza, and Opal Tometi after the acquittal of George Zimmerman for the murder of Trayvon Martin.
The pop-up also launched at this weekend’s ComplexCon in Long Beach. Both the IRL shop and the online platform feature prints and tote bags with designs by Emory Douglas, the graphic artist who was Minister of Culture for the Black Panther Party. The site will also have official Black Lives Matter T-shirts, mugs, hats, and more.
Shop the new platform here.