If you want to look like a creative director without breaking the bank, Off-White has your back. Business of Fashion reported that Virgil Abloh has launched “For All,” a capsule collection of Off-White available at a slightly more affordable price point. The unisex line consists of four graphic T-shirts and four hoodies, all with austere black-and-white numbers and diagonal stripes.
Priced from $95 to $170, the collection will be available at all Off-White stores around the world. The 37-year-old architect, DJ and, now, streetwear impresario will be launching an affordable partnership with Ikea later this year, also targeted towards millennials.
“The price tier allows for a new customer to see themselves within the overall concept of the fashion label,” Abloh told BoF. “Off-White can be luxury at a traditional luxury price point, or equally it can be relevant at an affordable price point.”