This is truly a team effort: Alexander Wang and the condom company Trojan want guys to “protect [their] wang[s]”. The two brands have joined forces for the second year in a row to support the LGBTQ+ community during Pride.
Being the funnyman that he is, Alexander Wang “reached out to Trojan last year to do something for Pride,” the designer told Bustle, “we worked together on a really amazing float for the New York City Pride March.”
This year, the designer himself, along with about 200 members of the #WangSquad, will be riding in style on another Pride float. Wang and his posse will be giving out condoms and other cobranded items during the NYC Pride March.
“This year, we wanted to take it a step further, so we’ve created a capsule collection,” he said.
The “Protect Your Wang” capsule is available now and includes black and white t-shirts and socks with the cheeky slogan written across them. The shirts retail for $125, and the socks are $45. Unfortunately, Trojan isn’t stocking the condoms on their website, but the cobranded condoms are included with each Wang purchase.
“A portion of the proceeds to supporting inclusive sexual health programs at the LGBT Center of New York,” said Wang, “The message of ‘Protect Your Wang’ is a strong statement and a fun take on engaging people around an important issue.”
Most of the merch has already sold out on Wang’s website. However, if you’re still looking to get your hands on a cobranded condom, then make sure to hit up the NYC Pride Parade on Sunday, June 24, which starts in the West Village at 12:00 p.m.
Looking for more Pride news? American Apparel is fighting against censorship with “They O.K.” collection of t-shirts. Read more about it here.
Shop some of our favorite pieces from Alexander Wang’s current collection, below.