10 Diverse Beauty Vloggers For Glam—Without The Drama

It happens to everyone: You fall in love with a beauty influencer, just to find out that they’re extremely problematic in one form or another. While we’re not naming any names, there’s a slew of online beauty gurus that have partaken in questionable (to say the least) actions, which leaves us asking: Who can we turn to for guilt-free cosmetic pleasure? While it’s certainly entertaining to watch, sometimes all we want is some drama-free glam.

So, we waded through the B.S.—and believe us, there’s a lot of B.S.—to find the best-of-the-best beauty influencers, sans the drama. There’s no tea here—just good old fashioned makeup at its best. Below, here’s who you should keep an eye on.


Lauren Elyse

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💦💦💦 ——————————————— First look using the new @fentybeauty collection – excited to get back into playing with color again ———————————————— @fentybeauty • Pro Filt’r Foundation in 345 • Pro Filt’r Concealer in 300 • Sun Stalk’r Bronzer in ‘Caramel Cutie’ • ‘Banana Blaze’ Vivid Liquid Eyeliner (Baecae trio) • ‘Motorboat’ Poutsicle lipstick • ‘Trophy Wife’ Body Lava @meltcosmetics • Gemini Palette @acebeaute • ‘Daffodil’ eyeshadow (Slice Of Paradise Palette) @anastasiabeverlyhills • ‘Dark Brown’ Perfect Brow Pencil • ‘Butterscotch’ + ‘Starburst’ highlighters (Sugar Glow Kit) • Dewy Set spray @milkmakeup • Hydro Grip Primer • ‘Grind’ Kush Brow • Kush Mascara @makeupgeekcosmetics • lashes (forgot which style)

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This 28-year-old makeup artist goes way beyond the basic cut-crease. She’s crafted up odes to Keith Haring, transient dreamscapes, and more toned-down looks that highlight her vitiligo instead of falling into the beauty industry’s unrealistic standards.


Lauren Brown

We love a girl with beauty and brains: This cosmetic creative not only knows how to ace her daily glam, but she’s also a Howard University student.


Gigi Gorgeous

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Sunday mood💥

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As one of the most popular beauty gurus on Instagram, you probably follow Gigi already. But, instead of using her platform to stir the pot, Gigi uses her insanely large following to educate the masses about transgender rights and the LGBTQ+ community—now that’s how an influencer does it right


Pat McGrath

McGrath might not create YouTube vids on the daily, but she’s one of the world’s most respected celebrity makeup artists. She’s an O.G. that has helped push boundaries for POC within the beauty community, and is worth every double tap she gains.

Alok Vaid-Menon

Vaid-Menon is known for their groundbreaking activism within the LGBTQ+ community, but this gender non-conforming multi-hyphenate also made waves through their fabulous fashion and beauty taste. We always stan a woke beauty queen.


Patrick Ta

Another legend in the makeup world, Ta has worked with the likes of the Hadid sisters, Katy Perry, Shay Mitchelle, and just about everyone else in the world of Hollywood. Bonus: He tends to stay away from the drama, so his page is all glam, no shade.

Salwa Rahman

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velma is the cutest, fight me

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Salwa Rahman’s name has been popping up more and more in the beauty industry for her eclectic beauty concoctions. The Mulism, U.K.-based MUA creates just about everything from groovy ’70s full-face styles to minimally playful dots and lines.


Umber Ghauri

This queer makeup artist is actually part of the Bideshi Collective—which Rahman is also a part of—to create extravagant looks that celebrate and explore their cultural backgrounds, with an ultra-glamorous twist.

Ivy Kungu

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I asked what colors I should do and Sifa said “pink, blue, and green” so here we are lol . . . Key Products Used: #themakeupshack Rainforest palette, Dubai lashes, and lash glue (code IVY to save 💕) #milanicosmetics Lid Toppers In Luminous Light and Prismatic Light #urbandecaycosmetics Primer Potion, Eye Pencil in Zero, and Heavy Metal Liners in Gamma Ray and Catcall #morphebrushes lip gloss in Backstage #ofracosmetics x #nikkietutorials highlighter in Beam the Haters, Blush In Punch, and Makeup Fixer Spray #narsissist Natural Radiant Longwear foundation in New Caledonia #dragunbeauty Transformation Face Powder #jouercosmetics High Coverage Concealer In Dark Ochre 👀CONTACTS👀 @faveye.lens Classic Sage Grey

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Kungu is one of the biggest up-and-coming names in the beauty vlogging world, yet still finds a way to keep it genuine and real. Plus, her looks are just as fun and bubbly as she is, so there’s no reason to not follow her.


Kicki Yang Zhang

Looking for something a little more avant-garde? Check out this playful makeup artist, who always finds a way to stray far from the ordinary beauty tropes that the influencers of yesteryear can’t seem to let go.

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