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Joico for Beauty, Winter 2020

brand: joico
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Color Endure Shampoo, 10.1-oz, from Purebeauty Salon & Spa

Joico

Color Endure Shampoo, 10.1-oz, from Purebeauty Salon & Spa

$16 $12

At Macy's

Gentle cleanser for color-treated hair. Increases color longevity and reduces tonal change. Protects hair color vibrancy up to 33% longer than a leading professional sulfate-free shampoo and maintains more than 88% of red hair color between color services. This exceptionally gentle daily shampoo will preserve more than 86% of your hair color after 18 washes, while adding strength, manageability, softness and shine.. Buy from Macy's
Color Balance Purple Conditioner, 10.1-oz, from Purebeauty Salon & Spa

Joico

Color Balance Purple Conditioner, 10.1-oz, from Purebeauty Salon & Spa

$19 $14

At Macy's

Color Balance Purple Conditioner nourishes and protects while neutralizing yellow tones to maintain beautiful blonde/gray hair.. Buy from Macy's
Color Balance Purple Shampoo, 10.1-oz, from Purebeauty Salon & Spa

Joico

Color Balance Purple Shampoo, 10.1-oz, from Purebeauty Salon & Spa

$17 $13

At Macy's

Joico Color Balance Purple Shampoo, 10.1-oz, from Purebeauty Salon & Spa Home - Bed & Bath Bath - Hair Care. Buy from Macy's
Power Whip Whipped Foam, 10.2-oz, from Purebeauty Salon & Spa

Joico

Power Whip Whipped Foam, 10.2-oz, from Purebeauty Salon & Spa

$18 $14

At Macy's

A concentrated, whipped styling foam that creates maximum density and incredible volume that lasts even in high humidity. This creamy, luxurious-feeling foam will lock your style in place for up to 72 hours and deliver an ultra-firm, flexible, touchable hold with incredible fullness, thickness and volume. This non-aerosol, firm-holding finishing spray also provides a humidity-resistant hold in any climate. Uv protectants and panthenol provide shine and a barrier against the environment.. Buy from Macy's
JoiLotion Sculpting Lotion, 10.1-oz, from Purebeauty Salon & Spa

Joico

JoiLotion Sculpting Lotion, 10.1-oz, from Purebeauty Salon & Spa

$15 $11

At Macy's

A light-hold, alcohol-free blow-dry sculpting and setting lotion. Conditions and shields against daily environmental stress. This versatile shine-enhancing styling lotion gives the option to set or blow-dry your hair to create shape, fullness and body. Apply to damp hair and comb through for a sleek, sexy wet look.. Buy from Macy's
ALREADY SOLD OUT
K-pak Color Therapy Conditioner, 10.1-oz, from Purebeauty Salon & Spa

SOLD OUT

Joico

K-pak Color Therapy Conditioner, 10.1-oz, from Purebeauty Salon & Spa

$19

At Macy's

A rich color-protecting conditioner for damaged or multi-processed hair. Nourishes and hydrates damaged, color-treated or over-processed hair, giving your hair shine, movement and an improved responsiveness to styling. Argan oil reduces styling time by providing a smooth surface that remains light and movable and increases ease of wet/dry combing, reducing mechanical hair damage.. Buy from Macy's
K-pak Intense Hydrator, 8.5-oz, from Purebeauty Salon & Spa

SOLD OUT

Joico

K-pak Intense Hydrator, 8.5-oz, from Purebeauty Salon & Spa

$22

At Macy's

Joico K-pak Intense Hydrator, 8.5-oz, from Purebeauty Salon & Spa Home - Bed & Bath Bath - Hair Care. Buy from Macy's
K-pak Protect & Shine Serum, 1.7-oz, from Purebeauty Salon & Spa

SOLD OUT

Joico

K-pak Protect & Shine Serum, 1.7-oz, from Purebeauty Salon & Spa

$19

At Macy's

Protects, polishes and seals the cuticle while helping to prevent split ends and frizz. Dry, dull, damaged or coarse hair becomes glossy with more color vibrancy and shine. Provides curly hair with definition and separation. Replenishes long hair with naturally lost oils.. Buy from Macy's
Moisture Recovery Treatment Balm, 8.5-oz, from Purebeauty Salon & Spa

SOLD OUT

Joico

Moisture Recovery Treatment Balm, 8.5-oz, from Purebeauty Salon & Spa

$19

At Macy's

This intense 5-minute treatment, used every other shampoo, protects and dramatically rehydrates your dry, coarse or thick hair, reduces frizz and adds fluidity, shine and movement. The intense hydrating formula includes murumuru, olive and shea butters to replenish lost moisture, increase strength and reduce breakage.. Buy from Macy's
K-pak RevitaLuxe Bio-Advanced Restorative Treatment, 5.1-oz, from Purebeauty Salon & Spa

SOLD OUT

Joico

K-pak RevitaLuxe Bio-Advanced Restorative Treatment, 5.1-oz, from Purebeauty Salon & Spa

$25

At Macy's

A luxurious restorative treatment that corrects years of damage while protecting against future damage. Keratin Peptide Complex delivers more than 2 times more resistance to breakage while protecting against color fade by 94%. Your hair will become dramatically stronger, softer, shinier and more moisturized with each application.. Buy from Macy's
Power Gel Sculpting Gel, 8.5-oz, from Purebeauty Salon & Spa

SOLD OUT

Joico

Power Gel Sculpting Gel, 8.5-oz, from Purebeauty Salon & Spa

$15

At Macy's

An alcohol-free gel with ultra-firm but flexible hold that locks style in place for 24 hours. This ultra-high performing gel firmly secures while giving your hair flexibility and dramatically more luminous shine, with no flakes, flyways or frizz. Your style can be recharged even after 72 hours.. Buy from Macy's
Color Endure Violet Conditioner, 10.1-oz, from Purebeauty Salon & Spa

SOLD OUT

Joico

Color Endure Violet Conditioner, 10.1-oz, from Purebeauty Salon & Spa

$19 $16

At Macy's

A violet conditioner that continues the toning process of Color Endure Violet Shampoo by helping to maintain the hue of cool blond, highlighted, bleached or gray hair. This violet conditioner will provide your hair with a bright tone and leave it hydrated, shiny and protected from environmental and physical damage.. Buy from Macy's
Flip Turn Volumizing Finishing Spray, 9-oz, from Purebeauty Salon & Spa

SOLD OUT

Joico

Flip Turn Volumizing Finishing Spray, 9-oz, from Purebeauty Salon & Spa

$17 $13

At Macy's

Unique 360° finishing spray that makes beautiful, head-turning volume simple. Flip Turn instantly injects hair with 360° of body and fullness, with a super-firm, instant-dry formula that lasts all day. Unique actuator allows product to be sprayed in any direction. Flip Turn supercharges even the most thin, lifeless hair. Level 10 hold locks in volume, texture and shine while shutting out even the worst humidity.. Buy from Macy's
K-pak Intense Hydrator, 33.8-oz, from Purebeauty Salon & Spa

SOLD OUT

Joico

K-pak Intense Hydrator, 33.8-oz, from Purebeauty Salon & Spa

$41

At Macy's

Joico K-pak Intense Hydrator, 33.8-oz, from Purebeauty Salon & Spa Home - Bed & Bath Bath - Hair Care. Buy from Macy's
Moisture Recovery Treatment Balm, 16.9-oz, from Purebeauty Salon & Spa

SOLD OUT

Joico

Moisture Recovery Treatment Balm, 16.9-oz, from Purebeauty Salon & Spa

$26

At Macy's

This intensely hydrating treatment contains Hydramine Sea Complex as well as murumuru, olive and shea butters to aid in the recovery of hair's natural elasticity while soothing the cuticle and promoting softness and shine.. Buy from Macy's
Texture Boost Dry Spray Wax, 4-oz, from Purebeauty Salon & Spa

SOLD OUT

Joico

Texture Boost Dry Spray Wax, 4-oz, from Purebeauty Salon & Spa

$18 $15

At Macy's

It may look like a can of everyday hairspray, but don't judge a beauty product by its cover. This clever little Dry Spray Wax has some mighty fine powers hiding beneath its silver trappings. Like the fact that this ultra-fine finishing formula mists on malleable, movable texture with every hit of the nozzle. No muss, no fuss and no digging around in a tub of thick goo. This unique aerosol delivery system allows the power of a wax styler to be dispersed in the style of the finest hairspray.. Buy from Macy's
K-pak Shampoo, 10.1-oz, from Purebeauty Salon & Spa

SOLD OUT

Joico

K-pak Shampoo, 10.1-oz, from Purebeauty Salon & Spa

$17 $13

At Macy's

A gentle, rich cleansing shampoo that restores weak and depleted hair to its optimal strength and condition. This reconstructing shampoo replenishes amino acids and fills in damaged areas of the cuticle while hydrating and protecting with aloe and antioxidant vitamin E. Your hair will become stronger and more resilient to external damage. Plus, because what's been missing is being replenished, your hair will be more responsive to styling.. Buy from Macy's
Color Endure Violet Shampoo, 10.1-oz, from Purebeauty Salon & Spa

SOLD OUT

Joico

Color Endure Violet Shampoo, 10.1-oz, from Purebeauty Salon & Spa

$17

At Macy's

Blondes may have more fun, but trust us, they have a lot more fun when their icy color stays sassy not brassy. And no shade on the color wheel helps maintain this cool more effectively than violet: the classic counterpoint that banishes oxidized yellowing, maintains the integrity of gray hair and even turns into an instant at-the-sink toner following a blonde color service. That's a whole lotta power for purple, don't you think?. Buy from Macy's
K-pak Conditioner, 10.1-oz, from Purebeauty Salon & Spa

SOLD OUT

Joico

K-pak Conditioner, 10.1-oz, from Purebeauty Salon & Spa

$19 $14

At Macy's

This daily conditioner delivers the precise amount of daily conditioning that damaged, chemically treated hair needs. It reconstructs and smooths hair with K-pak's Bio-Advanced Peptide and Keratin Silicone complexes. Your hair will be moisturized and stronger with increased silkiness, shine, movement and bounce, all without tangles or static.. Buy from Macy's
Power Spray Fast-Dry Finishing Spray, 9-oz, from Purebeauty Salon & Spa

SOLD OUT

Joico

Power Spray Fast-Dry Finishing Spray, 9-oz, from Purebeauty Salon & Spa

$17 $13

At Macy's

A quick-drying, ultra-fine mist aerosol hairspray with firm to ultra-firm hold. This layerable hairspray will give your hair a long-lasting, firm yet flexible finish that isn't hard feeling. Plus, it will increase your shine and protect your hairstyle from humidity.. Buy from Macy's
Hair Shake Finishing Texturizer Spray, 5.1-oz, from Purebeauty Salon & Spa

SOLD OUT

Joico

Hair Shake Finishing Texturizer Spray, 5.1-oz, from Purebeauty Salon & Spa

$19 $16

At Macy's

Add texture and volume with Hair Shake, a unique liquid-to-powder finishing texturizer. You'll know that it's radically different the second you shake the bottle. That's when the stainless steel ball we've tucked inside begins to work its magic, turning this extraordinary new liquid-to-powder texturizer into a micro-fine mist that amps up hair with the most touchable, velvety-soft, mega-volume finish. Spray it, layer it, play with it and get a dose of damage protection in a single shot.. Buy from Macy's
K-pak Clarifying Shampoo, 10.1-oz, from Purebeauty Salon & Spa

SOLD OUT

Joico

K-pak Clarifying Shampoo, 10.1-oz, from Purebeauty Salon & Spa

$17 $13

At Macy's

A professional-quality clarifier that removes styling product buildup, mineral deposits and chlorine, which can alter hair color or inhibit chemical services. This creamy, conditioning clarifier leaves hair clean, moisturized and radiant while providing a smooth slip for wet combing after deep cleansing. Ideal for swimmers, styling product users, those who live in areas with hard water and anyone who will soon receive chemical services.. Buy from Macy's
Color Endure Conditioner, 33.8-oz, from Purebeauty Salon & Spa

SOLD OUT

Joico

Color Endure Conditioner, 33.8-oz, from Purebeauty Salon & Spa

$33 $25

At Macy's

A daily conditioner that locks in moisture and maintains color-treated hair. Keratin amino acids offer strength and hydration to maintain color-treated hair. This daily conditioner will soften and protect your hair, effectively locking in color and adding tremendous shine.. Buy from Macy's
JoiGel Medium Styling Gel, 8.5-oz, from Purebeauty Salon & Spa

SOLD OUT

Joico

JoiGel Medium Styling Gel, 8.5-oz, from Purebeauty Salon & Spa

$15 $11

At Macy's

You want hold. You want shine. You want pliability and movement. But you don't want someone saying, "Hey, you've got product in your hair." Which is exactly why you will adore our right-in-the-middle Styling Gel, designed to deliver just the right stuff, plus moisture, body and volume, all in one.. Buy from Macy's
K-pak Color Therapy Restorative Styling Oil, 3.4-oz, from Purebeauty Salon & Spa

SOLD OUT

Joico

K-pak Color Therapy Restorative Styling Oil, 3.4-oz, from Purebeauty Salon & Spa

$22 $19

At Macy's

A lightweight treatment and styler hybrid, this blend of African manketti and argan oil strengthens, protects and repairs hair. Hydrating African manketti oil regenerates and strengthens dry, brittle hair and seals the cuticle. Antioxidant vitamin E (tocopherol) offers natural environmental protection from color fading. This versatile, lightweight styling oil can be applied to damp or dry hair to seal and nourish while locking in your hair color and adding incredible shine, softness and frizz-fr. Buy from Macy's
JoiFix Medium Finishing Spray, 10.1-oz, from Purebeauty Salon & Spa

SOLD OUT

Joico

JoiFix Medium Finishing Spray, 10.1-oz, from Purebeauty Salon & Spa

$17 $14

At Macy's

A medium-hold, non-aerosol flexible hairspray. This versatile spray both styles and finishes. It can be sprayed on damp hair and blown dry or lightly misted over a finished style. Protectants help combat the damaging effects of the sun's rays. The spray will also protect your hair from humidity.. Buy from Macy's