Sorry Deadheads, Tie-Dye Is Now Mainstream


This year marks the 50th anniversary of Woodstock, and that’s about all the excuse you need to embrace the latest wave of the tie-dye trend.

 

Archival images of groovy festival-goers in psychedelic garb come to mind when thinking about the legendary 1969 music event, but hippies actually didn’t invent tie-dye. Rather, this technique goes back. Like 8th century back. Japanese Shibori and Indian Bandhani are both traditions from which many of our modern tie-dye practices got their origins.

 

For 2019, tie-dye has found its way onto everything from buzz-worthy bucket hats to designer hoodies à la Proenza Schouler to classic tees that feel like a nod to your forward-thinking 12-year-old self. Stylist Doria Santlofer also suggests searching for tie-dye where you might not usually find it. “I love tie dye when it’s done on an unexpected piece like on a sock or a sweater,” she tells COOLS. “I think it feels especially cool right now in one color, versus the more classic multicolor look. For instance, an all-yellow tie dye tee looks really new and fresh.”

 

Below, a handful of pieces to inspire your everyday wardrobe (and perhaps attendance to the Woodstock reunion?). Peace and love.

 


MSGM

tie dye jersey skirt - Pink

$471 $283



PROENZA SCHOULER

PSWL Tie Dye Sweatshirt - Blue

$295


 


VEDA

Third Eye Dip Dye

$58


ECKHAUS LATTA

Tie Dye Crop Hoodie

$325


 


WILDFLOWER

Tie Dye Iphone 6/7/8 Case - White

$35



PRABAL GURUNG

Tie-Dyed Stretch-Jersey T-Shirt - Grape, Coral tie dye Size L

$325


 


THE ELDER STATESMAN

tie dye cashmere jumper - Ivory / Neon Yellow

$1,574



RE/DONE

Tie-Dyed Rib-Knit Cotton Tank Size S

$120


 

 

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