5 Lingerie Brands You'll Wear For You And You Only This Valentine's Day

In a Valentine’s mood that is very 2019 of us, we want to feel sexy for ourselves this year. Though there’s nothing wrong with a little outside validation, self-confidence starts with—yes, obvs—yourself. After you’ve invested in some self-care essentials, remember: It isn’t just about pampering the outside. Hopefully, that extra attention will kick into gear a cycle of looking good, feeling good, doing good. Practice positive affirmations on the daily—you’d be surprised how changing your mindset can change the game.

We’re working this in by investing in some ‘just for yourself’ intimates that make you feel all kinds of sexy. From Everlane’s soft-as-silk undies to CUUP’s perfect—yes perfect!—bras, these are our favorite for-yourself lingerie brands to shop right now. These are the kinds of pieces that will make you hit on yourself when you look in the mirror. Seriously. Love your strengths, your weaknesses, your talents, your quirks. Just love it all.

EVERLANE