Want to know more about the people behind some of Instagram’s coolest accounts? Introducing Street Noise, our answer to the trends happening on the streets—and on our feeds. We’re going straight to the source for intel on how it all goes down.
Elly McGraw, a Sydney transplant and new-ish New York City resident, has been a freelance stylist and art director for several years now. Basically, she knows how to bring a vision to life—whether’s it’s a brand’s through an ad campaign or her own via her Instagram account, which is the perfect blend of work and play. From juggling two continents to her non-stop schedule, she rarely has a moment to sit still; yet she makes the hustle look good, always. Below, McGraw shares her favorite brands, her love of androgyny, and the importance of turning a blind eye to social media when getting dressed in the mornings.
Where do you live?
Elly McGraw: “I grew up in Sydney, Australia, but I recently moved to New York City.’
Where are your favorite places to shop?
EM: “I love vintage shopping, and New York is killer for that. Vestiaire Collective is great. Instagram is also a great way to find independent brands with unique styles; Maryam Nassir Zadeh is one of my favorites.”
What brands are you loving right now?
What are your go-to outfit essentials?
EM: “I usually dress in a mix of feminine and masculine [pieces]. Think: Oversized suit pants and a blazer with a tight fitted top and converse shoes. I also love a good flowing dress with sneakers.”
Tell us your style philosophy.
EM: “These days, social media wants us to dress and look a certain way. I think the most liberating thing about style is that it’s all up to you and how you want to feel. The way you dress effects the way you walk, the way you dance, the way you hold yourself, and the way you are perceived. I always remember that when I’m getting dressed. I ask myself: ‘How does this make me feel?'”